Design Philosophy

Georg Jensen's aesthetic concept is a pure, simple design philosophy. The humanization of Nordic design with the innocent and exquisite craftsmanship perfectly represent the elegance and quietness of simplicity.


Inherited from the Scandinavian aesthetic style, Georg Jensen bags and travel collections continue the humble, simple and introverted style of design, bringing the practicality and comfort of the Nordic elements into a collection of products, interpreting the Nordic aesthetic religion and design philosophy of both nature and humanities.